Wednesday, December 30, 2009

Akshay's good will

It could be atonement for his past deeds, or should it read, atonement for his past fees. Trade circles say that Bollywood superstar Akshay Kumar who attained notoriety as the actor who was reportedly signed for as high a fee as Rs 71 crore for a film, has had a change of mind.

Reliable market sources say that the entire completion cost of Akshay’s next two films -Khatta Meetha directed by Priyadarshan and Tees Maar Khan directed by Farah Khan will reportedly not exceed Rs 35 crore.

So how did this miracle happen?
According to one trade source, “The cost of making Khatta Meetha and Tees Maar Khan will not include the actor’s fee.”

The same source adds that when Akshay realised that his films Chandni Chowk to China, Kambakkht Ishq and Tasveer lost money because of his individual fee as an actor, he decided to make a market correction.

Having studied the current Bollywood trade scene, the actor in concurrence with his filmmakers has decided not to charge a single penny for his films.

However, Akki’s banner Hari Om Productions is a co-producer on Khatta Meetha and Tees Maar Khan.

The actor explains the logic behind this drastic move of not charging his market fee, saying, “My fee for both films will be zero. If both films are hits, then my production house will stand to benefit by getting a part of the profits. If the film is average, the profit margin will automatically be reduced. However, it’s important to note here that even if the film flops, no one will lose money because the budget has been controlled. By not charging my personal remuneration as an actor, I’m making sure that these films will at least romp home with no losses.”

Trade sources say that the Akshay module is being closely watched by all actors who have home productions.

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